As editorial director, curated content that balanced educational insights with creative storytelling. Worked with writers, photographers, and designers to produce articles and visuals that captivated and informed readers

Directed a playful and engaging video with Mick Fleetwood, showcasing his iconic charisma in a modern, short-form format. The concept highlighted nostalgic holiday vibes intertwined with Fleetwood’s musical legacy, aligning with trends on social media.

For the Spring/Summer 2015 season, our team had the privilege of spearheading the creative direction for the K-Swiss Women's. From concept inception to the final frame, we curated a visual narrative that captured the essence of the brand's vision for the season. Our vision encapsulated the metamorphosis of traditional tennis aesthetics, infusing a sense of lightness, airiness, and pure style into every shot. The SS15 campaign became a celebration of movement, style, and a fresh approach to tennis fashion

A creative free-for-all, the Issues series is a bold visual project that dives into raw, personal narratives through experimental short films. Each installment highlights social and cultural themes, blending powerful imagery with thought-provoking concepts. With a focus on authenticity and emotional depth, the series explores topics like fitness, food, and rhythmic storytelling.

Serving as Creative Director for Jck Dvy’s EP release, I directed and edited music videos, designed album and promotional artwork, and played an instrumental role in crafting her distinct artistic identity post-group era. This comprehensive approach supported her transition to an impactful solo presence.